The Client
A social-commerce platform from India, and a Unicorn, Meesho envisions enabling 100 million small businesses in India, including individual entrepreneurs, to succeed online. Their mission is to democratise internet commerce by bringing a range of products & new customers online.
Scope Of Project
- Employee Branding
- Social Media Marketing
The Task at Hand
To increase brand awareness and enable hiring processes
The Hitch
All that comes our way, always comes with challenges:
- The company was fairly recent in the ecommerce and needed to carve out a solid space in a densely populated segment
- The client aimed to establish as a desired place to work while it was dynamically changing and scaling
The Impact
What We Did
Employer
Branding
- Analysing the Meesho’s offerings to help establish as a tech-hub that is employee-centric and a leading change-maker in the industry
- Creating content based on the data from the research to build culture and job requirement communication
- Building candidate document and job description documents that enabled a smoother hiring process
Social Media
Marketing
- Revamping their LinkedIn channel to reflect brand philosophy and align internal and external communications
- Expedited open roles through social media postings
- Providing an inside to Meesho’s culture, leadership, and benefits by crafting fun posts
- Sharing latest updates on LinkedIn to showcase vivacity and growth of the company
- Running LinkedIn ads to increase followers and reach
Our Happy Clients
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